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Why content marketing is perfect for the travel industry
There are some persuasive arguments as to why the tourism & travel industry should embrace social media and content marketing as strategies to promote their services, raise brand awareness and...
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Marketing in a crisis – 5 steps to take
What should the marketing team do when a crisis hits that is external to your organisation? World events are outside of our control, but it is the marketing and communications team’s responsibility to...
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Great Marketing by the rail industry
I am a big fan of Metro’s DumbWays2Die campaign. In my opinion, this is an example of great marketing. Public information campaigns like this are generally in for the long game, but if the initial...
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Best Tourism Ads on the Planet
Reblogged from Beloved Brands: As we hit the fall, it's a great time to be thinking about vacations. Here are some of the Best Tourism ads from around the world. Too many Tourism spots use a montage...
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